Social Media: Sorting Through the Noise

You can't escape from social media these days, at least not if you work heavily on the Web like I do. Social media is great for marketing,...
Google Plus Strategies, Benefits, Drawbacks, How-to Tips and Videos

Google Plus Strategies, Benefits, Drawbacks, How-to Tips and Videos

No one would argue that the primary reason we must use Google Plus is because Google has tied using it into where your site may rank in...

College Degrees to Consider if You Want to Work in Social Media

  While a college degree isn't always necessary to pursue a social media career, it can be an important factor in many related jobs. Which college degrees are...

The Timeline of Social Media from 2002 – 2018 [Infographic]

The end of the year 2002 saw the development of the modern social media platform LinkedIn. By the time of its launch in 2003, nobody could have...
Instagram Users Revolt Over Who Owns Their Photos

Instagram Users Revolt Over Who Owns Their Photos

When Facebook claimed ownership of all the images Instagram users have uploaded, public reaction was swift and Facebook backed down the same day. Facebook has completely removed the offending...
Social Proof Manipulation, Censorship and Propaganda

Social Proof Manipulation, Censorship and Propaganda

Almost invisible to most, the manipulation of social proof is extremely dangerous because people are easily influenced by perceived positions, i.e., what others think about important issues. Have...

The Social Media Time Split: Where Should You Spend Your Time?

Social media can be effective both for personal and business networking (and even for marketing). But there are so many social media sites and tools that it...

Charlie Sheen’s Roast: An Accredited Online School of Social Media (and Winning)

When Charlie Sheen first began his media blitz earlier this year, people thought he was insane. People still think he is insane, but it turns out he...

You’re a Social Media Whatsit? – An Overabundance of Social Media Job Titles

Social media buzzwords are all around us -- Web 2.0, engagement, community, conversation, influencers, and countless others. But have you realized how much social media buzzwords have...

The 10 marketing skills needed in 2018

A modern digital marketer, is like a Jack (or Jill) of all trades, having to be flexible, adaptable and knowledgeable in more areas than one. Here are some...

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