Social Media Feeding Frenzies Raise Awareness and Drive Change

Many people are hoping to go viral someday - or even today!  It does happen, but very rarely does it happen organically without an organized plan to...
Is Facebook Doing Enough to Stop the Prying Eyes of Employers?

Is Facebook Doing Enough to Stop the Prying Eyes of Employers?

As you probably know, a hot topic in the social media world over the last couple of months is the fact that employers (and some colleges and...

3 Ways to Use Social Media to Set Your New Year’s Resolutions

It's hard to believe we're already nearing the end of this year. But that also means we're on the verge of starting a new year, with new...

The 10 marketing skills needed in 2018

A modern digital marketer, is like a Jack (or Jill) of all trades, having to be flexible, adaptable and knowledgeable in more areas than one. Here are some...

Do You Need To Strengthen Your Social Media Security?

Social media has transformed the way we communicate, connect and collaborate with each other. Considering the fact that you’re reading this article online, I am almost certain...

Does the Social Web Stop Us from Thinking for Ourselves?

Recently I've torn into Mashable not one, but two, times. In both cases the issue had to do with them posting either misleading or downright false statistics...

The Importance of Boundaries on Social Media (Especially for People Who Use Drugs and...

Are you a fan of Al Green records? (If you didn’t get that reference, think “Scooby snacks,” “happy vegetables,” or “the devil’s lettuce.”) Did that cause an...
Social Proof Manipulation, Censorship and Propaganda

Social Proof Manipulation, Censorship and Propaganda

Almost invisible to most, the manipulation of social proof is extremely dangerous because people are easily influenced by perceived positions, i.e., what others think about important issues. Have...
Instagram Users Revolt Over Who Owns Their Photos

Instagram Users Revolt Over Who Owns Their Photos

When Facebook claimed ownership of all the images Instagram users have uploaded, public reaction was swift and Facebook backed down the same day. Facebook has completely removed the offending...

The Value of Private Conversations

Sometimes it feels as though online privacy is a thing of the past. And while years in the PR world made me well aware of the value...

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