The 10 marketing skills needed in 2018

A modern digital marketer, is like a Jack (or Jill) of all trades, having to be flexible, adaptable and knowledgeable in more areas than one. Here are some...

Social Media Censorship Imminent? Executive Orders for Internet Kill Switch

While we have social media - and before it gets any more censored than it already is - we can choose to use it simply as yet...

“Gurus” and Other Social Media Monsters

You probably come across many different kinds of social media creatures over the course of your week -- through work, personal networking, or whatever draws you to...
Google Plus Strategies, Benefits, Drawbacks, How-to Tips and Videos

Google Plus Strategies, Benefits, Drawbacks, How-to Tips and Videos

No one would argue that the primary reason we must use Google Plus is because Google has tied using it into where your site may rank in...

Charlie Sheen’s Roast: An Accredited Online School of Social Media (and Winning)

When Charlie Sheen first began his media blitz earlier this year, people thought he was insane. People still think he is insane, but it turns out he...

The Importance of Boundaries on Social Media (Especially for People Who Use Drugs and...

Are you a fan of Al Green records? (If you didn’t get that reference, think “Scooby snacks,” “happy vegetables,” or “the devil’s lettuce.”) Did that cause an...

Measuring the ROI of Social Media (infographic)

Today’s marketers know that a solid social media strategy is key to a brand’s success—but precisely how to measure the ROI remains unclear. While many businesses are...

Not Just Pictures: Marketing & Branding Through Instagram

At first glance, it might seem as though Instagram is a limited social media platform. You might assume that Instagram is only useful for businesses in certain...
Social Media News: MySpace Deletes Blogs; Yahoo Purchases Tumbler

Social Media News: MySpace Deletes Blogs; Yahoo Purchases Tumblr

Apparently these sites do not consider the years and hours of research and thought their users put into what they share on them valuable enough to at...
The Best and Worst Social Media Campaigns to Copy / Avoid

The Best and Worst Social Media Campaigns to Copy / Avoid

Social media has been making waves for a number of years in the marketing world. However, since last year businesses have increased their efforts to make social...

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