The “Right” Way to Use Social Media

Is anyone else tired of all of the conversations about who "owns" social media in business (or who should)? Okay. I know I'm not the only one....

Social Media Managers Can do More Harm Than Good

As companies big and small continue to move into social media to support other marketing and PR efforts, they're hiring social media managers to help lead the...

Presidential Debates, Politics – Damaging to Your Social Reputation?

Somewhere during my life I remember being advised that one should avoid discussing business and politics. I'm not sure if that was related to business or all...

You’re Invited: Social Media Implications Premiere

The honor of your presence is requested at the latest social (media) event of the season: the premiere of the new Social Implications blog. Who: The Social Implications...

The Importance of Monitoring Comments Too

Don’t forget about the comments on social media! Comments can help boost your content and increase engagement so they can be just as important as a share...

Which are the Most Social Colleges? [Infographic]

Whether you're a soon to be student, long-time alum longing for your college days, or somewhere in between, chances are college has been an important part of...

4 Golden Rules Businesses Should Follow on Social Media

While it may feel like businesses have been using social media platforms like Facebook for ages now, the reality is that most professional accounts are fewer than...

Popularity vs Influence in Blogging and Social Media: What’s the Difference?

You've heard about "influencers" right? That's a big buzz word especially in the blogosphere these days (and it has been for a couple of years). What exactly...

Introducing Your Employees to Social Media

One of the biggest complaints throughout the corporate world these days it the amount of time employees are spending on social media websites, namely Facebook. While most...

Why Social Media Really Isn’t Changing PR

Every once in a while I come across an article talking about how social media is changing or "saving" or revolutionizing public relations in some way. Most...

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