The honor of your presence is requested at the latest social (media) event of the season: the premiere of the new Social Implications blog.
Who: The Social Implications staff
What: The launch of Social Implications
When: Right now
Why: Because for all of the how-tos and “Look at me! Look at me!” behavior in the social media world, there’s not nearly enough information about the real business and personal implications of doing social media “right” or “wrong” — SocialImplications.com will focus as much on what not to do as what you can do to use social media effectively.
RSVP — Okay. You’re actually too late to RSVP. But you managed to find your way here anyway, so kick back and enjoy.
By the way, this event is BYOB — bring your own brain. You won’t find the sheep mentality here at Social Implications, with every tool and tactic pushed on you just because “everyone else is doing it.” This party is for a slightly more refined crowd — those willing and able to think for themselves, using the social media information and discussions we offer to make their own decisions about what’s best for their business or their personal situation.
Does that sound like you? Then welcome. Not so much? That’s okay. The rave down the road might be more your scene.
Here are the types of topics you might find on SocialImplications.com moving forward:
- Differentiating between popularity and influence, and why those differences matter
- Image management (or “control” over your image) on the Web
- What makes a so-called social media “guru,” and whether or not you should listen to them
- How to decide if it’s the right time to thrust your business into the social media scape
- Social media spam (and why you might be a social media spammer and not even realize it)
- And more….
We’ll touch on the tools of the social media trade from social networks and microblogging to the older but still popular social media tools like blogging and forums. We’ll cover community management issues. We’ll talk about measuring social media metrics to find out what’s really working (and what’s not) for you. We’ll discuss social media marketing and relations. We’ll talk about broader social issues in the face of social media.
Most importantly, we’ll go beyond the here and now to cover the long-term effects and impact of social media on your life, your business, and the world around you. Are you ready to join us?