Google vs Facebook: The Anti-Privacy War

When it comes to social networks these days, I sometimes feel like the big players are in the middle of a war. And I don't just mean...

3 Ways to Alienate Your Friends and Followers

You know that it's important to build your network or community when you use social media tools. But it's equally important that you maintain that community if...

How G+ Conversations Are Affecting Blog Traffic

Google Plus has created a big splash in the social media scene. What is less obvious is that it may be impacting your blog traffic in ways...

How Might Social Media Affect Your Holiday Shopping?

I'm almost finished with my holiday shopping. But many people are still in full swing. Or maybe you haven't even started yet. No matter where you are...

Should You Have a Corporate Blog if No One Reads It?

Even if you can’t seem to build a community of active followers/readers, you should have a blog. Blogs have been considered an essential marketing tool for some...

3 Requests for Google Plus

Are you using Google+ yet? I'm not usually one to jump into new social media tools until they have reasonable saturation within my target markets. But I...

How Do Social Media Platforms Interact?

Social media integration usually happens in stages and it often hinges on corporate culture. The idea of immersing a company into the social media world is intimidating....

How NOT to Respond to Negative Feedback Online

There is plenty of advice out there about how to respond to negative feedback on blogs and other social media outlets when people speak out against you,...

9 Brands to Watch in 2011

The giant companies of the world provide examples for everyone else; that's not to say those examples are always good. However, these major companies have the opportunity...

Which Social Network is Right for You?

In a day when social networking could mean everything marketing your company, it can also mean a lot of trial and error. Not every social network will...

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