Is “Content Marketing” the New Dirty Word in Social Media?
There's a new (well, sort of new) buzzword making the rounds these days. "Content marketing." Whether you've been doing it for years (under its other names) or...
101 Social Media Tools for Social Media Marketing and More
Credit: fredcavazza via Flickr
It doesn't make sense to jump in and use all new social media tools that come along just because everyone else is or because...
You’re a Social Media Whatsit? – An Overabundance of Social Media Job Titles
Social media buzzwords are all around us -- Web 2.0, engagement, community, conversation, influencers, and countless others. But have you realized how much social media buzzwords have...
3 Ways to Alienate Your Friends and Followers
You know that it's important to build your network or community when you use social media tools. But it's equally important that you maintain that community if...
The Social Media Time Split: Where Should You Spend Your Time?
Social media can be effective both for personal and business networking (and even for marketing). But there are so many social media sites and tools that it...
Were Google Plus Pages Worth the Wait?
When Google Plus initially launched, both personal and business users flocked to the site. But before long those business users were told that their accounts weren't welcome...
Why Spamming Social Media Won’t Get You Very Far
Spam. Eww. Who wants it, right? Unfortunately spam isn't confined to email inboxes. It's rampant in the world of social media. These days spam comes in all...
Some of the Best Social Networks for Creative Professionals
In the past I ran a small music PR firm where I assisted musicians with online PR and social media. Now I follow an even stronger passion,...
The Future of Niche Social Networking
For years I've been singing the praises of niche outreach and waiting to see niche social networking overtake general social networks (like Facebook) with the public. I'm...
Social Media: DIY or Hire a Pro?
Whether you plan to use social media for better PR outreach, marketing, or just listening to what customers have to say, the social media tools you use...
