Were Google Plus Pages Worth the Wait?

When Google Plus initially launched, both personal and business users flocked to the site. But before long those business users were told that their accounts weren't welcome...

The Future of Niche Social Networking

For years I've been singing the praises of niche outreach and waiting to see niche social networking overtake general social networks (like Facebook) with the public. I'm...

You’re a Social Media Whatsit? – An Overabundance of Social Media Job Titles

Social media buzzwords are all around us -- Web 2.0, engagement, community, conversation, influencers, and countless others. But have you realized how much social media buzzwords have...

“Gurus” and Other Social Media Monsters

You probably come across many different kinds of social media creatures over the course of your week -- through work, personal networking, or whatever draws you to...

The Social Media Time Split: Where Should You Spend Your Time?

Social media can be effective both for personal and business networking (and even for marketing). But there are so many social media sites and tools that it...
Top StumbleUpon Interests, Tags and Categories

Top StumbleUpon Interests, Tags and Categories

In spite of all the changes at StumbleUpon, it continues to drive so much traffic that we would be foolish to ignore it completely - at least...

Is “Content Marketing” the New Dirty Word in Social Media?

There's a new (well, sort of new) buzzword making the rounds these days. "Content marketing." Whether you've been doing it for years (under its other names) or...

Social Media: DIY or Hire a Pro?

Whether you plan to use social media for better PR outreach, marketing, or just listening to what customers have to say, the social media tools you use...

Social Media Managers Can do More Harm Than Good

As companies big and small continue to move into social media to support other marketing and PR efforts, they're hiring social media managers to help lead the...

3 Ways to Alienate Your Friends and Followers

You know that it's important to build your network or community when you use social media tools. But it's equally important that you maintain that community if...

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