More and more companies are utilizing social media for their marketing purposes. Posting regularly can help you to reach a wide variety of audiences, keep loyal customers up to date, and help boost your company profile. However, each social platform utilizes different algorithms; if you post too much or not enough, followers may not see your content.
The team at Unmetric analyzed 100 U.S. brands and based on their study here’s when you should post on Facebook, Instagram and Twitter.
Follow these guidelines to the get most of every post.
Note: The best time to post for your brand page has to be calculated based on data specific to your brand, audience, time zone and industry. You can easily do this using owned analytics available on each social network and with the help of a third party intelligence tools.
