We Know Where You Are (The Creepy Side of Geolocation)

These days businesses we frequent seem to know more and more about us. They know what we look at on their websites so they can pitch similar...

How Might Social Media Affect Your Holiday Shopping?

I'm almost finished with my holiday shopping. But many people are still in full swing. Or maybe you haven't even started yet. No matter where you are...

The Future of Niche Social Networking

For years I've been singing the praises of niche outreach and waiting to see niche social networking overtake general social networks (like Facebook) with the public. I'm...

How NOT to Respond to Negative Feedback Online

There is plenty of advice out there about how to respond to negative feedback on blogs and other social media outlets when people speak out against you,...

Should You Have a Corporate Blog if No One Reads It?

Even if you can’t seem to build a community of active followers/readers, you should have a blog. Blogs have been considered an essential marketing tool for some...

Popularity vs Influence in Blogging and Social Media: What’s the Difference?

You've heard about "influencers" right? That's a big buzz word especially in the blogosphere these days (and it has been for a couple of years). What exactly...

How Do Social Media Platforms Interact?

Social media integration usually happens in stages and it often hinges on corporate culture. The idea of immersing a company into the social media world is intimidating....

3 Requests for Google Plus

Are you using Google+ yet? I'm not usually one to jump into new social media tools until they have reasonable saturation within my target markets. But I...

Why Spamming Social Media Won’t Get You Very Far

Spam. Eww. Who wants it, right? Unfortunately spam isn't confined to email inboxes. It's rampant in the world of social media. These days spam comes in all...

Do We Really Need More Social Networks?

Over the last couple of months I've received more pitches than usual from owners of fledgling social networking websites. They want me to promote them on one...

Most Popular

Must Read