Facebook Promoted Posts: Case Studies Suggest Distribution Fraud
Social Media is full of pitfalls caused by misleading statistics. Facebook is reporting higher engagement; however, two case studies designed to determine whether it made sense to...
Which Social Network is Right for You?
In a day when social networking could mean everything marketing your company, it can also mean a lot of trial and error. Not every social network will...
Pinterest Marketing Tips for Businesses and Blogs
Owners of businesses and blogs need to take a serious look at Pinterest because it can and does drive sales. Further down in this post I will...
How to Use Social Media for Your Small Business [Infographic]
“Want to use social media for your small business, but struggling to gain traction?
Wondering how to jumpstart your efforts, but not sure where to begin?
It can be...
The Art of Turning Instagram Likes Into Sales [infographic]
Are you wondering how to leverage those Instagram ‘Likes’ to generate revenue for your business?
Instagram isn’t for every company, but when it’s done right, it can drive regular...
Group Buying and Daily Deal Trends
The impact of the social Web is greater than we realize right now. We’re not only window shopping online, but we’re also accustomed to finding awesome deals...
Breaking Down the Anatomy of a Successful LinkedIn Profile [INFOGRAPHIC]
“Today, the vast majority of business professionals and job seekers are using LinkedIn as their resume to proactively learn about new opportunities that can advance their careers....
The Best and Worst Social Media Campaigns to Copy / Avoid
Social media has been making waves for a number of years in the marketing world. However, since last year businesses have increased their efforts to make social...
Will the Old Spice Guy Get Old?
You've certainly seen at least one Old Spice Guy video by now. (And if you haven't, get out from under your rock.) They have a thriving YouTube...
10 of the Best (Recent) Social Media Tutorials on the Web
Let me preface this list by saying that I generally dislike "best" lists. I don't care for people attempting to rank the best of the best of...
