A Sensible Social Media Marketing Checklist For Businesses (infographic)

Social media for businesses can be quite confusing. At first glance, most business owners or managers think it is easy. However once they begin, they discover many...

Social Media Dynamos – What’s Next in Marketing?

As the social media marketing landscape evolves, companies are increasingly inventing and reinventing ways to create compelling advertising for their brands. More than ever, if you're a business...

Group Buying and Daily Deal Trends

The impact of the social Web is greater than we realize right now. We’re not only window shopping online, but we’re also accustomed to finding awesome deals...

What SEO and Social Media Have in Common

There are many articles floating around out there discussing a move from search engine optimization (SEO) to social media optimization (SMO) when it comes to Internet marketing....

The “Right” Way to Use Social Media

Is anyone else tired of all of the conversations about who "owns" social media in business (or who should)? Okay. I know I'm not the only one....

5 Best Twitter Marketing Dashboards

Twitter has become the number one platform for marketers everywhere. And why not? It is an open platform that gives wide access to demographics, something that prior...

Will the Old Spice Guy Get Old?

You've certainly seen at least one Old Spice Guy video by now. (And if you haven't, get out from under your rock.) They have a thriving YouTube...

The Three R’s of Creating Great Content: Reduce, Release and Re-package

The easiest, by far the most natural (and for many people) the most effective way to succeed in social media marketing is by creating and distributing great...

3 Ways to Determine the Value of Social Media Marketing

Social media marketing is a practice that’s here to stay. Indeed, virtually every business uses social media as a platform to boost blog performance, make announcements, and...

Why Spamming Social Media Won’t Get You Very Far

Spam. Eww. Who wants it, right? Unfortunately spam isn't confined to email inboxes. It's rampant in the world of social media. These days spam comes in all...

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