Presidential Debates, Politics – Damaging to Your Social Reputation?

Somewhere during my life I remember being advised that one should avoid discussing business and politics. I'm not sure if that was related to business or all...

Do We Really Need More Social Networks?

Over the last couple of months I've received more pitches than usual from owners of fledgling social networking websites. They want me to promote them on one...

Measuring Social Media ROI Using Timelines ~ Retweets are NOT Conversions!

Social Media has a bad reputation for not having measurable ROI - for good reason. There really is no way to directly measure the impact of what...
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Facebook Sponsored Stories Implied Endorsements Going WAY Too Far

Facebook has gone too far this time - and five Facebook users filled a Class Action Lawsuit last year to stop them. Just seven minutes ago (as I...
The Problem with Facebook; Why YouTube Will Dominate

The Problem with Facebook; Why YouTube Will Dominate

The problem with Facebook is that they have turned us all into advertisers. Facebook's business model is a "misalignment of incentives" according to Derek Muller of the...
Instagram Users Revolt Over Who Owns Their Photos

Instagram Users Revolt Over Who Owns Their Photos

When Facebook claimed ownership of all the images Instagram users have uploaded, public reaction was swift and Facebook backed down the same day. Facebook has completely removed the offending...

We Know Where You Are (The Creepy Side of Geolocation)

These days businesses we frequent seem to know more and more about us. They know what we look at on their websites so they can pitch similar...

Social MEdia: Are YOU Selfless or Part of the ME Generation?

Social Media parallels life so it reflects the same human vices we exhibit in the physical: I love this cartoon because it shows the ME is every Social...

101 Social Media Tools for Social Media Marketing and More

Credit: fredcavazza via Flickr It doesn't make sense to jump in and use all new social media tools that come along just because everyone else is or because...

Facebook Promoted Posts: Case Studies Suggest Distribution Fraud

Social Media is full of pitfalls caused by misleading statistics. Facebook is reporting higher engagement; however, two case studies designed to determine whether it made sense to...

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