This is a social media blog. We clearly love social media and feel it has value. But do businesses sometimes put too much emphasis on social media when it comes to marketing and PR? I think they do. [...]
social media tools
Every once in a while I come across an article talking about how social media is changing or “saving” or revolutionizing public relations in some way. Most recently was the claim that social media has helped PR bounce [...]
Tags: pr, public relations, social media tools
If you’re thinking about launching a new blog, there’s more to it than just slapping some content up and saying “Hello world, I’ve arrived!” That said, a blog launch doesn’t have to take a long time either. You [...]
Tags: blog launch, blogging, content, promotion, social media tools
Credit: fredcavazza via Flickr
It doesn’t make sense to jump in and use all new social media tools that come along just because everyone else is or because you think they’re “cool.” No one can [...]
Tags: blogs, forums, metrics, microblogging, social media tools, social networks
