Community Management

As companies big and small continue to move into social media to support other marketing and PR efforts, they’re hiring social media managers to help lead the way. These social media managers and other folks they bring on [...]

There is plenty of advice out there about how to respond to negative feedback on blogs and other social media outlets when people speak out against you, your company or your products. And you’ll find plenty of tips [...]

If there’s one word I get tired of hearing in social media, it’s “community.” Sometimes when I’m reading a blog or I’m on Twitter and someone spews that buzzword, I can’t help but cringe. I know this won’t [...]